Turn old lighting quotes into booked estimates.
Your old lighting quotes are not dead. They are just unfollowed. We dig through your old quote conversations, find the homeowners who almost bought, write the follow-up, and help get them back on your calendar.
You already paid for the lead. You already answered the questions. You may have already measured the house and sent the price. The sale did not vanish. The follow-up did.
2 spots still open out of 3
Or see how the sprint works first.
Burned by marketing guys before? Book a 15-min call first.
No ads. No retainer. No giant marketing package. Just buried quotes turned into real conversations.
Most installers do not need more leads first.
That is the lie that keeps trades businesses bleeding cash. You probably have money sitting in old emails, text threads, WhatsApp chats, and half-finished quote conversations.
-
1
Homeowners ghost after the quote.
They said they would think about it. Then the conversation disappeared. -
2
You are too busy to chase every thread.
Crews, installs, trucks, parts, calls, new estimates. Follow-up gets buried because the business is moving. -
3
Your best opportunities are scattered.
Gmail, Outlook, texts, Facebook, WhatsApp, notes, CRM records. No sane owner wants to hunt that manually. -
4
Past customers are being ignored.
They may want add-ons, repairs, upgrades, holiday colors, or another property done. They just have not been asked.
This is not some bloated marketing package.
A busy installer does not need a strategy deck. He needs a simple answer: can this get me estimates, what does it cost, and what happens if it does not work?
No new ads.
No ad spend. No content calendar. No software you need to learn. We start with conversations you already own.
No desperate messages.
The follow-up sounds like a normal local business checking in. Clear, respectful, and human.
No surprise bill.
$97 today. $400 only after you actually close an install from this sprint. If no install closes, your $97 is refunded.
No risk with your name.
You approve every message before anything goes out. Replies come back to your number or email.
The 14-day sprint is painfully simple.
You give us access or exports. We find the buried opportunities. You approve the follow-up. We help turn replies into booked estimates.
Connect or export.
Gmail, Outlook, WhatsApp Business, text records, CRM notes, or quote exports. Read-only where possible. You stay in control.
We audit the dead quotes.
We look for old estimates, dead chats, no-shows, almost-buyers, past installs, and leads worth contacting first.
You get the hit list.
You see who we found, what they wanted, where the conversation died, and why they are worth a clean follow-up.
We write. You approve. We send.
We draft the messages. You approve, edit, or reject. The goal is simple: get estimates back on your calendar.
The math is the whole point.
Cold marketing starts from zero. This sprint starts with people who already raised their hand.
Normal marketing
- Pay for attention
- Wait for clicks
- Hope the lead is real
- Hope they own a home
- Hope they are near you
- Hope they actually want permanent lights
This sprint
- They already contacted you
- They already asked about lighting
- They already live in your service area
- You may have already quoted them
- They may only need one clean reason to reply
- One booked job can pay for the sprint many times over
From dead-quote conversations, installers typically reopen about 1 in 5 with a clean follow-up. Your math is your math: take your average install, multiply by your margin, then compare it against $97 today plus the $400 success fee only if an install closes. If that still feels like an obvious yes, the spot is here.
What you walk away with.
Even if nobody books, you still leave with a cleaner pipeline and follow-up assets you can keep using.
Even if no install closes, you walk away with 6 real assets you can keep using to recover money for years.
Dead Quote Audit
A live Google Sheet with every dead quote from the last 18 months, ranked by close probability, with notes on where each conversation died and why it's worth reopening. Yours to keep.
Best Leads First List
Your top 15 to 25 reopen candidates flagged at the top of the sheet, each with a one-line read: why they almost bought, what to lead with, and what to avoid. Built for one quick scan before your morning calls.
Recoverable Pipeline Report
A one-page PDF: total quotes audited, total quote value sitting in dead conversations, channel breakdown (email vs SMS vs WhatsApp), and which lead types are warmest. Yours to keep or share with your accountant.
Follow-Up Message Pack
25 to 50 follow-up messages written in your voice, drop-in ready. Plain English. No marketing speak. Organized by lead type (old estimate, no-show, past customer, holiday upsell). Keep using them long after this sprint ends.
Approval Sheet
A Google Sheet where you approve, edit, or reject every message before it sends. You stay in control. Replies come back to your number or email, not ours.
Day 14 Recap (Recorded)
A 20-minute recorded walkthrough showing what we found, what we sent, who replied, what stalled, and the next 3 moves you should make. Yours to keep and rewatch.
Last December's customers are the easiest reopen on earth.
If you ran temporary installs last holiday season, your single most valuable list is sitting in your phone right now. Those families wanted lights. They tested the look. They just need someone to ask them about the permanent version. We find them. We write the message. They reply.
Last December's temp install customers.
They hired you for the holidays. They saw what their roof looks like lit up. They are the warmest possible audience for a permanent install pitch — and almost nobody calls them in January.
Two-Christmases-ago repeat customers.
Anyone who hired you two seasons in a row for temp lights is telling you they want permanent. They just have not been asked the question directly. We help you ask.
The "permanent next year" maybes.
Every installer has them. Texts that said "we'll think about going permanent next year." That was last year. We find those threads and reopen them before the next season hits.
If most of your install volume is Q4 holiday lights, this is the part of the sprint you should care about most. We will tell you exactly how many of these customers are sitting in your phone before any message goes out.
If you don't close an install from this sprint, your $97 comes back.
We don't get paid until you actually close an install from this sprint. Not 'book an estimate.' Close an install. We win when you win — or we don't win.
You are not paying us to 'try marketing.' You are paying us to find old opportunities and turn them into closed installs. If no install closes from this sprint, your $97 deposit is refunded and the $400 success fee never triggers.
3 spots. $97 today. $400 only after you close an install.
These first 3 pilots are manual. We are keeping the price low because we want proof, results, and a tighter process. After that, this becomes a $497 flat sprint.
$497 is roughly what most installers spend to acquire ONE cold Facebook or Google lead. This sprint goes after the warmest leads in your business — the ones you already paid to acquire.
$400 only after you actually close an install.
Pay $97 today to start. If no install closes from this sprint, your $97 comes back and the $400 never triggers.
$497 flat
- ✓14-day dead quote recovery sprint
- ✓Inbox and conversation audit
- ✓25 to 50 follow-up messages written for you
- ✓You approve every message before it sends
- ✓$400 due only after you close an install from this sprint
- ✓$97 refunded if no install closes
The simple deal
- ✓You only claim this if you have real old quote volume.
- ✓You give access or exports within 48 hours.
- ✓We find the strongest follow-up opportunities.
- ✓You approve what gets sent.
- ✓If you close an install we surfaced, the remaining $400 is due.
- ✓If no install closes, you keep the audit and your deposit comes back.
This is built for owners who want a direct, low-risk way to recover missed revenue. Not owners who want to play with marketing theory.
Do not claim a spot if this is not you.
The wrong customer makes this messy. Here is where you should pass.
- ×You have sent fewer than 50 quotes in the last 18 months.
- ×You do not use email, text, WhatsApp, Facebook, a CRM, or notes for leads and quotes.
- ×You cannot provide access or exports in the next 48 hours.
- ×You want brand-new cold leads instead of quote recovery.
- ×You do not want to approve follow-up messages before they go out.
Questions a smart installer should ask.
Will you spam my customers?
No. The messages are normal follow-ups from a local business. You approve every message before anything sends.
Do replies go to me or to you?
Replies go back to you. The point is to put estimates on your calendar, not trap homeowners in our system.
What if my inbox is a disaster?
That is exactly why this exists. We are looking for signal inside the mess: old quotes, dead threads, past buyers, and almost-ready homeowners.
What counts as a closed install?
An install you complete and get paid for, where the homeowner was surfaced or re-engaged through this sprint. We define the attribution rule clearly in writing before the sprint begins.
Why only 3 pilot spots?
Because this first version takes manual work. We are using three pilots to produce results, tighten the process, and create proof.
What happens if no install closes?
You keep the audit, the message pack, and the Day 14 recap. Your $97 is refunded and the $400 success fee does not trigger.
If you've been burned 3 times before, I get it.
Book a 15-minute call. We'll look at your quote volume, your seasonality, and tell you straight whether this Sprint will work for your shop. No deck. No pitch. If it is not a fit, you'll hear that too.
- ✓ Real numbers from your shop, not a generic pitch
- ✓ Honest "not a fit" answer if that's the truth
- ✓ No follow-up barrage afterward
Replies usually within 1 hour. Monday to Friday, business hours.
The money is probably not in your next lead. It is in the lead you forgot to follow up with.
Claim one of the 3 pilot spots and we will help turn buried quote conversations into booked estimates.
Claim my pilot spot and pay $97 →Or email hazan@thehalocrest.com if you have a real question before you claim a spot.